Target Market Segment Strategy
No doubt the clothing line industry has the widest range of customers; everybody on planet earth wears clothes howbeit different designs, quality and style.
In view of that, we have created strategies that will enable us reach out to people that cut across different classes in the society we find ourselves; we will produce clothes for male, female, young adults and children. We have conducted our market research and survey and we will ensure that our clothing label is well accepted in the market place. These are the different group of people that we will be producing clothes for;