Singer Justin Bieber became a model for American fashion house Calvin Klein. Baby 'singer is believed to introduce a new collection of spring. Later there will be 16 new Calvin Klein collection was launched for the modern man. In a campaign photo former lover Selena Gomez is seen posing near a statue of the bare-chested and wearing only boxer shorts Calvin Klein. Reported by Female First, it is also a number of tattoos that lodged in his body into an art that did not go unnoticed. The photos were posted by Bieber directly through Instagramnya account. "This campaign is representative of how culture develops when kolektsi unique variety of visual artists appear. To that end, Calvin Klein will move creates a global brand that is personalized to the lifestyle centric," said Melisa Goldie, CMO of Calvin Klein, Inc. Furthermore, he added, this campaign to encourage people to share what they do with the Calvin Klein underwear. For the election of Justin Bieber became the new face of Calvin because young children can mewakilli soul. "To do that, we must recognize that people do not want advertising the traditional side anymore. Instead, they want to participate in a campaign that captures their imagination. With this campaign, we feel have created something truly illustrates the future of the brand, and capture youth culture, "said Melisa.