Following the recent announcement of its competitor Apple Music , Google responds with the launch of a free music, a free version of Google Play Music, designed to attract more customers to its subscription service and give artists a way over income.

It works like a random radio technology used Songza

According to the company she said on its official blog, the service is based on the emission of advertisements and is available today in the US through the web.

This week, Google Play will also be available through Android and iOS.

In this way, Google is postulated as direct competition for services like Pandora, Spotify; and other free tools like Rdio or iTunes radio, Apple.

The service, which operates as a random radio technology used Songza, a company that Google acquired in July last year and employs musical selections based on the mood of the user, location, time of day, preferences past and the songs that indicated at some point they were to his liking.
Google launches the hunt for Apple Music

Google's announcement came after the review launched two days ago by singer Taylor Swift to Apple, which led the company to change the criteria for its new music platform, Apple Music, and agree to pay the copyrights of artists included.

Apple vice president for Internet services, Eddy Cue, said Monday that the company will pay the artists copyright during the free trial period had promised its subscribers to launch this product.

The new system will begin operating on June 30 and Apple had agreed to that in the trial period of three months, he would not charge anything to subscribers and consequently not pay royalties.