Chapter 1: Building an Effective UI
	Understanding UX
		What Good UX Accomplishes
		Why Engagement and Good UX Matter
		The Elements of Engaging UX
	Herff Jones eDesign: Intuitiveness Versus Efficiency
	Herff Jones eDesign: Integrated Experience
	Redefining Two Fundamental Terms
		Design
		Development
Chapter 2: Building the Case for Better UX
	Why Now Is the Moment for UX
		Motive
		Means
		Opportunity
	Winning Support for Better UX
		Stakeholders
		Education
		Quantifying the Business Value
		Materializing and Proving the Concept
		Other Strategies for Building Support
Chapter 3: Effective Planning and Requirements
	Uncertainty and the Unknown
		The Humility of Unknowing
		The Weakness of Foresight and Planning
		Friction in a Complex and Peculiar System
		Subjectivity and Change
	Lessons from Uncertainty and the Unknown
		The Further You Are in the Project, the Wiser You Are
		Start Development As Soon As Possible
		Written Functional Requirements and Specifications Are Inherently Flawed
		Commitments to Scope Are Untenable
		Relish and Respect the Unexpected
		Intolerance of Uncertainty Is Intolerable
	Effective Requirements
		How Framework Requirements Are Built
		Reexamining the Three-Legged Stool
		Commitments You Can Live Up To
	Effective Process
		Development Methodology
Chapter 4: Bringing Together a Team
	The Project Leader
		Relationship to the Product
		Relationship to the Stakeholders
		Relationship to the Project Team
		Who Should Be the Project Leader
	The Stakeholders
		Securing Authority
		Collaboration and Decision Making
	The Characteristics of a Successful 
Project Team
		Getting Professional Help
		Insourcing Versus Outsourcing
Chapter 5: Getting the Business Perspective
	Defining Success
		Creating a Project Mission Statement
		Determining Project Success Criteria
		Exercising Restraint
		Applying the Pareto Principle
		What Not to Restrain
		Refocusing Product Objectives
		Omissions Aren’t Permanent
	Describing the Product’s Users
		User Attributes
		Exercises to Identify Key User Attributes
	Creating Business Requirements
		Defining “Requirement”
		Exercises to Develop Business Requirements
	Maintaining Stakeholder Buy-in
Chapter 6: Getting to Know the User
	Valuing User Research
		Combating Pressure to Skip User Research
	Key Concepts in User Research
		Empathy
		User Goals Versus Product Features and Tasks
		Qualitative Versus Quantitative Research Methods
		Who Should Be Involved in the Research
		Finding Research Participants
		Determining the Research Sample Size
		Making Recordings
	Research Through Speaking with Users
		User Interviews
		Structured Interview Techniques
	Research Through Direct Observation
	Analyzing the Research Observations
		Discovering Personas
		Weaving User Stories
		Discovering User Priorities
	Guerilla User Research
	Stakeholder Buy-in Through 
User Research
Chapter 7: Initial Product Architecture
	The Initial Product Architecture Team
	UX Architecture
		Contextual Scenarios
		Mapping High-Level Workflows
		Sketching Low-Fi Visual Representations of Requirements
		Examining Key Features and Interactions
		Setting a Style Vision
		Developing Nomenclature
	Technical Architecture
		Getting a Lay of the Land
		Making Platform and Framework Choices
		Understanding Data Requirements
		Mapping Interactions with Other Systems
		Finding Shortcuts Through Third-Party and 
Open Source Components
		Discovering Business Logic
	Software Architecture in Big Design 
Up Front (BDUF)
	Project Infrastructure Needs
		Code Source Control
		Graphic Asset Management
		Testing Infrastructure and Environments
Chapter 8: The Iterative Development Process
	Regarding “Process”
	Iterations and Feedback
		The Scope of Iterations
		Prioritizing the Subjects of Iterations
		Finishing Iterations with Something Complete
		Estimating Iterations
		Basic Iterative Process
		Mapping Progress and Feedback Across 
Multiple Cycles
		Increasing the Amount of Feedback
	Iteration in Sub-Ideal Project Approaches
		Strict Waterfall Process
		Iteration in a Big Design Up Front (BDUF) Process
Chapter 9: Release and Post-Release
	Managing Expectations
	The Alpha and Beta Releases
		Receiving Orderly Feedback
	Last-Minute Housekeeping
	User Documentation
	And Champagne Corks Fly…
	Adoption
	Post-Release
		Review
		Measurement and Tracking

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