Do you tailor your promotions to your email subscribers location?

This reasonably innocuous email promotion from a travel company is tailored for the Northern Hemisphere but sent to prospects in the Southern Hemisphere. 

++++++++++++++
If You want to buy cheap web hosting then visit http://listtop.pw and select the cheapest hosting. it can be suitable for all your needs.

Top 200 best traffic exchange sites http://listtop.pw/surf

Listtop.pw
Listtop.pw
Listtop.pw

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If they'd tailored their message I could have received an email saying "Make Summer last longer..."

The only email newsletters I'm involved with are tailored to recipients in a single country and a single timezone so we don't have some of the issues that internationally focussed companies have. 

So, what allowances for season, timezone, etc do you make?

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