This may very well be the most simplistic, straightforward call-to-action of all time.

But it’s nonetheless one of the most effective for getting people to do something.

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Regardless of your update, saying, “check it out” is the universal way to urge Facebook users to dig a little deeper.

Whether you’re wanting them to read a new blog post you created, visit a website or click on a landing page link, this phrase works with astonishing effectiveness.