Customer service is the act of serving, helping and assisting those who purchase or plan to purchase from your business. It could be as simple as responding to an email about when a product will arrive or as thoughtful as a small token randomly given to loyal customers.
By offering great customer service, you help ensure that customers enjoy shopping from your online business. This can help increase customer loyalty, increase repeat shoppers, boost the number of positive reviews on your store and spread a word of mouth promotion about your brand.
