However, each step in the creation of your store has to be carefully considered in order to succeed. Just like choosing a product category that is too broad or too narrow, a poor looking store will turn your prospective customers off at first glance. There are several Shopify themes you can choose from on Shopify, there are even a few free Shopify themes. This article will detail what elements to look for and common traits found in the best Shopify themes. A website template or a theme is a ready-to-use website design that you can download and install onto your existing website. This is different from the traditional way of building your store, which was usually done from scratch, as it allows you to create a nice looking store in minutes. Choosing a website template or theme will decide how your website is ultimately going to look. How to Pick the Best Shopify Theme Here are some things to keep in mind before picking your Shopify theme: 1. Free Shopify themes also follow the same design principles. Shopify themes are perfect for your ecommerce store as they have a consistent look which people feel comfortable navigating. We believe that some of the best Shopify themes are familiar and intuitive for your customer. The above product page has an extremely unfamiliar look. The pictures added here are sort of one-dimensional. Try to add pictures that accentuate the products. For instance, the same products can be shown in use. The above image shows a highly recognizable ecommerce web store theme for beauty products. Move your cursor around the image and zoom into the product. Jump from one picture to the other. Take a closer look at what you like. This page has got you covered. When choosing a Shopify theme, decide how many resources you can invest into your store image design. Most people end up picking a Shopify theme that looks great with sample banners, but after inserting their own designs, they realize their designs makes their store unattractive. While it may not be your first choice, it will get the job done as you bring in your first few sales. Shopify theme designers generally insert premium product images into their themes, which will suit the style of the theme perfectly. Even some images from AliExpress fit well with the best Shopify themes. Consider a Mobile Friendly Shopify Theme More than 50% of sales on Shopify stores happen on Mobile devices. Given this fact, you should definitely choose a Shopify theme with the mobile version in mind. Mobile friendly ecommerce websites are important now more than ever. If your web store theme is mobile-friendly, it provides a better user-experience for your website visitors. And again, look for mobile layouts which are familiar. Take a look at the great webstore theme by Bika, which offers a very well done mobile experience. Look for Lightweight and Fast Shopify Themes Try to avoid Shopify website templates which have a lot of clumsy elements like busy loaders, weird animations, or fancy scrollers. The above-mentioned elements might appeal to some of your website visitors, but in most cases it will only decrease your page speed and create needless obstacles. Needless animations make the website heavy and slow. Keep your web store theme simple and clean. Disclaimer: All the ideas mentioned in this article are our own. Our suggestions are geared towards beginners, but if you have something to add, please share it in the comments! The Best Shopify Themes First, look for Shopify templates on the official Shopify Theme Store. In general, Shopify is the safest option to choose and recommended. However, you can find less common themes at an affordable price elsewhere. An example here would be WordPress ecommerce themes. One of the great things about using WordPress is that you can build pretty much any site. This includes blogs, portfolio websites, business websites, and ecommerce websites as well. The design is unique and the images used accentuate the look of the web store theme. It has a very hip design, and the web store is based on the Underscores starter theme. This free ecommerce theme will help highlight your product incredibly. This ecommerce website template is very light, super fast and flows smoothly. Brooklyn This free website theme is perfect if you have more of a general webstore. Brooklyn has two styles: classic and playful. The classic style is more serious and the playful style seems more colorful and vibrant in comparison. You can easily change it according to your personal needs and requirements. These themes are made by Shopify, and one of the greatest things about them is the support that you receive from Shopify while using them. Shopify has the customer support infrastructure behind them that can help you with your custom queries. Also, you can browse through other free Shopify themes. Free Shopify themes offer many of the most important elements that are needed to create a successful store. Free Shopify themes may not be your first pick. Once your store is starting to succeed, you can re-invest it by picking from one of the many paid Shopify templates. Make sure that you do pay for your own. What Does a Good Product Page Look Like? The Product page is the most important page on eCommerce sites via Blog — Tomas Slimas TomasSlimas Your product pages are the most important parts of your store. Pick your Shopify theme based on this. What are the Must Have Elements for Shopify Templates? The best Shopify themes all share the same must have elements. Ideally, these would be separate tabs below the product, but a simple description tab would work too. The Copenhagen theme has a distinct green Call-To-Action button and organizes the most relevant information under the product description tabs. Bonus: To keep your site trustworthy, add using security badges or reviews. You can add these into your Shopify theme by installing apps from the App Store like. What is a Good Product Page Layout? Like mentioned earlier, a good product page looks familiar and is intuitive to use. Can you tell which button is the Buy Now button? What Does a Good Category Page Look Like? Consider the things we talked about above Think of Your Products, Think Mobile, etc. The best Shopify themes typically provide a good category page that consists of a clear title, easy navigation sidebar, and a clean list of products. What Does a Good Home Page Look Like? Mark it down as something that you can add to your Shopify theme later on. Surprisingly, some actually go on to say that a slider is a. Having only one banner typically converts best. How to Customize Shopify Templates? In the end, even the best Shopify templates will be customized by you. Being non-programmer friendly, Shopify provides an easy to use editing panel to edit the look of your theme. Play around with each to get the feeling of what can be done with the Shopify theme. Often times, changing the code will mean you will end up publishing bugs, such as errors on the mobile site theme or ruin other elements on the other side of your page. Some of the best Shopify themes will come with customization help directly from the developer, but this is unlikely with free Shopify themes. Want to learn more? Do you have any advice about the best Shopify themes right now? Let us know in the comments section below!
