Drive more foot traffic to your store with online marketing
Use AdWords to advertise your business locally
Optimize for near-me searches
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Make use of local social media advertising
Offer great offers and discounts
Tell me more about how you optimise for "near me" searches
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Near-me search queries, as the name suggests, are search queries for services near you. These are local specific search results and are aimed at getting instant results nearby. And depending on your location, you get searches for stores near you.
Near me, search queries are quickly becoming popular and are only taking off.
Here are a few tips to take advantage of near-me search queries:
Make a mobile-friendly and responsive web design as Google has rolled out a mobile-first indexing algorithm.
Make a profile at Google My Business as it really helps in ranking your business in local searches
Use near-me keywords in your meta tags to target more local customers
Get geographic anchor backlinks from credible sites
Optimizing your online business for near-me search queries can really help you drive more foot traffic to your store without investing a lot of money and time.
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