Social videos are convincing, and they resonate with users; this is good news. Many brands, however, still struggle to create high-quality, professional videos that they can share on social media as a strong representation of their brand. But with the incredible technology available today, we have more resources than ever before to make this task more manageable. We wrote this post for the first time in 2016; it included only five video editing apps. We updated it last year, adding six new at that time apps. Social video has never been so much essential to online marketing. Videos can also be more persuasive marketing tools. The video editing apps and tools on this list offer a wide range of different features. We selected both mobile apps and professional-quality desktop editors, and different price ranges from free to a few hundred dollars. This app allows you to trim a video clip, create subtitles and text, speed up the content, add filters, and add overlays. You can add music to the video, which will play in the background. You can also add different themes, like a Charlie Chaplin theme, which adds relevant visual effects and, in some cases, music. FilmoraGo is free but has in-app purchases you can choose from. Magisto is an easy-to-use editing app. Their goal is to turn images and videos into stories in just a few seconds. This app can enhance your videos in a few quick clicks. Each will come with music suggestions, but you can add your own music from your library or get music for commercial use. It combines these features with your video to help you achieve the effect that you were going for, giving your video an extra added touch. Magisto is free for both iOS and Android users, though they have a business plan that allows you to reorder movie scenes. Adobe Premiere Clip is another one of our best video apps that comes from a big-name editing tool. Unlike the full desktop version, this app has more simplified features. They have two editing styles that you can choose from when you get started. Their automatic editing option will quickly generate a clip based on your uploaded video, where you customize the pace of the video, the music, and the order of clips. Their freeform editing lets you trim the video clip, sequence it, and edit it manually. Overvideo is the only video editing app on this list that is only for iOS devices, so Android users may want to skip this one. You can add text anywhere to a video, and determine how long it will appear on the screen. This tool also has some great additional features, like the ability to add music and adjust the text and opacity of the text block. The paid version of this app lets you edit your video a little more thoroughly, including with view cropping and clip trimming. LapseIt is a simple but excellent editing app that I love. Timelapse videos can perform really well on social media; they grab your eye quickly, and they are effective at showing something that takes space over an extended period of time. LapseIt lets you shoot a new video through the app or choose an existing video from your gallery. They have some amazing editing options, including an exceptionally user-friendly clip trimming system. This version comes with added features and lets you produce higher resolution videos. Quik is an incredible video editing software created by GoPro, and makes it easy to create social-ready videos in a few minutes or less. You can add images up to 200 of them , videos, and music to your video with just a few cl
