Marketing automation software that brings leads, not just nurture existing ones?
I'd like to ask you, if you tried and/or had any success getting leads (mostly B2B) with marketing automation software and if yes, which would be a good one and of course, cheap enough?
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My small research:
- Zamanto auto poster (found one on YT: youtu[.]be/b5ECARR5288 )
- Marketo (good only for nurturing, not generation)
- Hootsuite (again, nurturing only)
It seems to me that most of the platforms (except the 1st one) just enable you to nurture your leads, not generating them. Or, is there any other?
Thanks!
I would be very skeptical of a marketing automation tool that promises to generate new leads for you. How exactly do they suggest that they are going to do this? Email spamming? Social media spamming? Some other lead generation technique? Sounds suspicious to me.
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