History majors make a good fit for growth hacking as the career requires a love of both research and creativity. In simple terms, growth hacking is a marketing discipline with a strong emphasis on quantitative analysis. At large tech companies, you have scale. This means that small changes—such as adding a $15 referral program for each friend you get to try their first Uber ride—can have a significant impact on gaining new customers. Growth hackers look to find and exploit these incremental wins.