llo guys 'n'... well mostly guys...
Today i would like to talk about what might be the most overlooked subject on the forum - Advertising.
I know some of you own studios, and some of you work as freelance AEs, and being at the point where i'm my own studio iv'e just started to grasp how important advertising really is!
so let's get a few things clear before we start to discuss:
1. word of mouth is unquestionably the best advertisement you can get, yet it's also the slowest.
2. even a bad AE that knows how to advertise well will find work, at least for a while IMO.
3. even the best AE that doesn't know how to advertise won't find work IMO.
at the moment, i'm throwing open jam sessions at the studio, using FB ads, hanging posters/stickers and of course running a FB page and website, but as i don't personally know any established AE, i'm very curious as to how other people are approaching the task of advertising themselves/studio?
other than than, what tips/tricks can you guys share about the subject?
i suppose almost no one here is from the same area so i don't think there's anything to hide.
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Old February 10th, 2013, 12:02 AM #2 (permalink)
BLUElightCory
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Quote:
Originally Posted by Arsenu, View Post
3. even the best AE that doesn't know how to advertise won't find work IMO.
I disagree. The work of a great AE speaks for itself, and basically IS advertising. There are plenty of great AEs that don't advertise at all (besides having a website or some other method of allowing people to find them). People seek them out because they do great work.
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Old February 10th, 2013, 12:13 AM #3 (permalink)
CubanDude
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Quote:
Originally Posted by BLUElightCory View Post
I disagree. The work of a great AE speaks for itself, and basically IS advertising. There are plenty of great AEs that don't advertise at all (besides having a website or some other method of allowing people to find them). People seek them out because they do great work.
True. I think it also requires a lot of luck: live in an area with lots of good bands, make friends with them, get one to record at your studio, make a good record and your business will take off... I think it's quite the same as gigging: it's not as important to play as many gigs as you can, it's important to play the good gigs and focus on those! I know, it's always tough, especially in the beginning.. But my point is: Try to get those bands to record at your studio you see potential in... If they make it, you'll make it too!
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Old February 10th, 2013, 06:14 AM #4 (permalink)
Mashreef
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well the thing i did..
i mixed for some of the most popular bands from my city totally free...
and the whole credit goes to me... that's how it started from one's mouth to another...