Do you tailor your promotions to your email subscribers location?


SUBMITTED BY: Guest

DATE: April 5, 2019, 2:20 a.m.

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  1. Do you tailor your promotions to your email subscribers location?
  2. This reasonably innocuous email promotion from a travel company is tailored for the Northern Hemisphere but sent to prospects in the Southern Hemisphere.
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  10. If they'd tailored their message I could have received an email saying "Make Summer last longer..."
  11. The only email newsletters I'm involved with are tailored to recipients in a single country and a single timezone so we don't have some of the issues that internationally focussed companies have.
  12. So, what allowances for season, timezone, etc do you make?
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